Review Sheet #1

Review Sheet Quiz #1

Intro to Media Industries

Winter 2018

Understanding Television System(s) in the United States (mostly from blog and class) 

Why do the media exist in the United States?

How are the media in the U.S. different from media outlets from around the world?

Commercial broadcast network system

            - networks

            - affiliates

            - studios

            - syndicators

            - advertisers

Know how each component makes $

Cable/satellite television system (know how cable TV makes $)

Public television system 
 - What are the three ways the Public TV System generates revenue? 

Ad rates for top shows of 2016 season- Have a general idea of how much a 30-second commercial costs for each of the following shows): 
- Top Show Overall: Sunday Night Football
- Highest Scripted Show on Cable: The Walking Dead
- Highest Scripted Comedy on Broadcast: The Big Bang Theory, 
- Highest Scripted Drama on Broadcast: Empire 

Know the major networks and the parent companies of each and the affiliated movie studios for each network. (For example, NBC is a major network, its parent company is Comcast, and its affiliated movie studio is Universal). 

The importance of "built-in audiences" for movie studios 

Articles to be covered on Quiz #1

• Studio Profitability, 2017 Box Office
• "Is the Live Sports Bubble Finally Bursting"
• "The Perils of Promotion: Pricey TV Campaigns, Fear of Change Shackles Movie Spending"
• "Why I Asked My Students to Put Away Their Laptops" 
• Costs of advertising on prime time on the broadcast networks , 2016
• "Is the Live Sports Bubble Finally Bursting?" 
• How "AI" might change Hollywood
• Self-driving cars and Hollywood
• Summer Box Office Bombs
• Real Campus Scourge
• Social Media, Loneliness, and Anxiety in Young People
• 2 Things All College Students Should Know

There will be at least one question from each article on the quiz. As long as you've read and understood the article, the question(s) should be easy.